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Bidder Code adhese Member no
Media Types display, video GDPR TCF Support yes
User IDs id5Id USP/CCPA Support no
Supply Chain Support no COPPA Support no
Demand Chain Support no Safeframes OK check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID 553 Prebid Server Adapter yes
Floors Module Support no First Party Data Support check with bidder

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_adhese hb_bidder_adhese hb_adid_adhese
hb_size_adhese hb_source_adhese hb_format_adhese
hb_cache_host_adhese hb_cache_id_adhese hb_uuid_adhese
hb_cache_path_adhese hb_deal_adhese


The Adhese bid adapter may require an additional setup from the Adhese team, even for existing Adhese customers. Please reach out to your support team or for more information.

Prebid Server host companies need to work with Adhese for each additional publisher.

Bid Params

Name Scope Description Example Type
account required Adhese account name 'demo' string
location required Adhese location name '_adhese_prebid_demo_' string
format required Adhese format name 'leaderboard' string
data optional Custom target data { 'ci': [9000, 9050] } object


Adhese supports ‘iframe’ UserSync configuration only.

For Prebid.js v1.15.0 and later:

  userSync: {
    filterSettings: {
      iframe: {
        bidders: '*',      // '*' represents all bidders
        filter: 'include'

For Prebid.js v1.14.0 and before:

   userSync: {
    iframeEnabled: true,
    enabledBidders: ['adhese']

Note: Combine the above the configuration with any other UserSync configuration. Multiple setConfig() calls overwrite each other and only last call for a given attribute will take effect.

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