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Bidder Code eplanning Member no
Media Types display GDPR TCF Support yes
User IDs none USP/CCPA Support yes
Supply Chain Support no COPPA Support no
Demand Chain Support no Safeframes OK check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID 90 Prebid Server Adapter yes
Floors Module Support no First Party Data Support check with bidder

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_eplanning hb_bidder_eplanning hb_adid_eplanning
hb_size_eplanning hb_source_eplanning hb_format_eplanning
hb_cache_host_eplann hb_cache_id_eplannin hb_uuid_eplanning
hb_cache_path_eplann hb_deal_eplanning


The E-Planning Header Bidding adaptor requires setup and approval from the E-Planning team. Please go to E-Planning website for more details.

Bid Params

Name Scope Description Example Type
ci required Your partner ID (provided by E-Planning) '18f66' string
sv optional Indicates a bidder URL different than default '' string
isv optional Indicates a CDN URL different than default '' string
t optional Indicates bidding for testing purposes 1 integer
ml optional  Uses placement names as ad unit names instead of sizes 1 integer
sn optional  Uses space name instead of sizes adunitName string

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