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Bidder Code sharethrough Member no
Media Types display, native GDPR TCF Support yes
User IDs pubCommonId, unifiedId, identityLink, id5Id, sharedId, liveIntentId USP/CCPA Support yes
Supply Chain Support yes COPPA Support yes
Demand Chain Support no Safeframes OK check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID check with bidder Prebid Server Adapter yes
Floors Module Support no First Party Data Support yes

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_sharethrough hb_bidder_sharethrou hb_adid_sharethrough
hb_size_sharethrough hb_source_sharethrou hb_format_sharethrou
hb_cache_host_sharet hb_cache_id_sharethr hb_uuid_sharethrough
hb_cache_path_sharet hb_deal_sharethrough


The Sharethrough bidder adapter requires additional setup and approval from the Sharethrough Integrations team. Please reach out to your account manager for more information to start using it.

Bid Params

Name Scope Description Example Type
bidfloor optional The floor price, or minimum amount, a publisher will accept for an impression, given in CPM in USD. 1.00 float
iframe optional If true, the ad will render in an iframe. Defaults to false. true boolean
iframeSize optional [width, height] If provided, use this size for the iframe size. Only applicable if iframe is true. If omitted, the largest size from the ad unit sizes array will be used. [300, 250] [integer, integer]
bcat optional Array of blocked IAB Categories ['IAB1-2', 'IAB1-3'] string[]
badv optional Array of blocked Advertisers by their domains ['', ''] string[]
pkey required The placement key 'DfFKxpkRGPMS7A9f71CquBgZ' string

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