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Bidder Code theAdx Member no
Media Types display GDPR TCF Support no
User IDs none USP/CCPA Support no
Supply Chain Support no COPPA Support no
Demand Chain Support no Safeframes OK check with bidder
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID check with bidder Prebid Server Adapter no
Floors Module Support no First Party Data Support check with bidder

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_theAdx hb_bidder_theAdx hb_adid_theAdx
hb_size_theAdx hb_source_theAdx hb_format_theAdx
hb_cache_host_theAdx hb_cache_id_theAdx hb_uuid_theAdx
hb_cache_path_theAdx hb_deal_theAdx

Bid Params

Name Scope Description Example Type
pid required Publisher GUID from '1000' int
wid required Web Site ID from '2000' int
tagId required Tag ID from '3000' int

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